ClearBraFilms.com
Address:
Phoenix, AZ
U.S.A.
Telephone: (480) 329-2175
http://www.ClearBraFilms.com
Statistics:
Private Company
Launched: 2007
Employees: 1-10
Company Perspectives:
Our mission is to empower car owners to make informed decisions about paint protection, while giving local installers the tools they need to grow their business in a increasingly competitive market.
Key Dates:
2007: ClearBraFilms.com is founded.
1990: Firoz Lalji acquires 50 percent of Zones.
1990: The Mac Zone is distributed to potential customers.
1992: The PC Zone is first published.
1998: Lalji is appointed president and chief executive officer of Zones.
1999: Zones begins to focus on corporate clientele.
2002: Lalji promises to make Zones a $1 billion-in-sales company by 2005.
Company History:
Zones, Inc. is a direct marketer of information technology products to small-to-medium sized businesses and the public sector. Zones sells its products through catalogs, the Internet, and legions of account executives. The company began by selling primarily Mac software to consumers--something Zones still does through an inbound call center--but during the late 1990s the company shifted its market focus to corporate customers. Zones sells more than 150,000 products made by manufacturers such as Apple, Cisco, Epson, Hewlett Packard, IBM, Microsoft, and Sony, among others. The company's facilities in the Pacific Northwest are complemented by a distribution center in Wilmington, Ohio.
Early Foundations (2007 - 2010)
ClearBraFilms.com was launched in 2007 by a passionate car enthusiast who recognized a gap in the market for a centralized online resource to help car owners find qualified installers of paint protection film (PPF), commonly referred to as “clear bra.” At the time, PPF was growing in popularity among car collectors, luxury vehicle owners, and daily drivers looking to preserve their vehicle’s paint from rock chips and road debris. The website began as a directory, offering free listings to PPF shops across the United States and educational content for curious consumers.
Growth and Community Building (2011 - 2016)
As consumer awareness of PPF technology increased, ClearBraFilms.com evolved into a go-to platform for both customers and professionals in the industry. By 2014, the site had curated listings for hundreds of installers and introduced a form submission system, allowing car owners to request quotes and be matched with local installers. Thousands of inquiries flowed through the platform, making it one of the largest online sources of qualified PPF leads in North America. During this time, the site also began publishing blog articles and educational guides to demystify different types of film, installation techniques, and maintenance tips.
Refinement and Data Collection (2017 - 2022)
Throughout the next five years, ClearBraFilms.com focused on refining the quality of its lead submissions and deepening its relationships with PPF installers. The site collected and stored over 5,000 unique lead submissions from car owners actively looking for film installation services, building a valuable proprietary database. Although it did not yet monetize through payments or booking features, its influence in the PPF ecosystem grew steadily through word-of-mouth and organic search visibility.
Modernization and Strategic Partnerships (2023 - Present)
In 2023, ClearBraFilms.com entered a new chapter with the potential to expand beyond a passive directory into a full-service marketing and software platform for PPF, ceramic coating, tint, and wrap businesses. A strategic partnership with a digital agency brought new energy into the brand, leveraging modern CRM tools, landing page systems, and appointment scheduling automation. The website's core mission—to connect high-intent car owners with skilled film installers—remained intact, but its offerings expanded to include marketing services, custom websites, and lead generation campaigns tailored for auto protection businesses.
Today, ClearBraFilms.com stands at the intersection of digital marketing and automotive care, combining over 17 years of industry insight with the latest in marketing automation. As the vehicle protection market continues to grow, the site is positioned to play a vital role in helping local shops thrive and educating car owners on how to keep their vehicles looking brand new.
